Not having a mobile-friendly site is like being underdressed to a party. You wouldn’t wear shorts and a tee-shirt to a wedding, would you? Mobile-friendly need to be clean, functional and fast to be effective. Bells and whistles on a mobile site are not only ineffective, they interfere with the mobile user. We work with you to provide the mobile user with the features that they need and use responsive designs to minimize maintenance needs.
There is one other reason to have a mobile-friendly site, your competition has one and Google is helping them by giving them a better rating. That’s right, Google is now taking into consideration how your website displays on a mobile device. If the fonts are too small or the user needs to scroll left and right to see a line, Google will not rate it as highly. See our discussion on Responsive Design for more information.